// Résumé
Career Statement
Human-centered designer with 15+ years of experience across UX, UI, and team leadership
I lead with empathy — for both those using our products as well as for the team building them. With clear thinking, strong storytelling, and a passion for simplicity, I strive to facilitate the creation of designs that make life better (not just prettier). My approach is grounded in kindness, curiosity, varied perspectives, and collaboration — the ingredients I believe are essential in building the high-performing, creative teams that drive meaningful innovation.
Because at the end of the day, it’s not about me. It’s about we.
Design Experience
Kaiser Permanente
2018 - Present | Pasadena, CA & Remote
Principal UX Designer
September 2021 - Present
Led a team of 12 UX designers focused on digital care navigation, including appointments, provider and location search, secure messaging, and on-demand telehealth
Defined and drove the holistic design vision for how patients digitally access care, ensuring consistency and clarity across touchpoints
Partnered closely with product leads, engineering, clinicians, and stakeholders to align business goals with user needs and advocate for human-centered outcomes
Mentored designers through 1:1s and design reviews, providing feedback on both individual craft and overall experience strategy
Collaborated closely with embedded product discovery coaches during a six-month initiative, and supporting the care guidance designers through the full discovery process—from problem framing to user testing
Championed cross-functional collaboration to streamline care access, reduce friction, and create more intuitive digital pathways
Provided design guidance on a small, regional pilot exploring AI-assisted care navigation, helping shape how appointment flows could adapt based on member-reported symptoms and care needs
Guided design direction for high-impact features including:
Symptom-led care guidance, which tested exceptionally well in usability studies and is launching in 2025
One-click appointment booking flows
A redesigned doctor and facility finder experience
Messaging enhancements that proactively routed users to faster self-service options, reducing provider message volume and improving efficiency
Recently transitioned to lead the strategic evolution of Kaiser Permanente’s new member onboarding experience, focusing on clarity, personalization, and reducing drop-off
Senior UX Designer
November 2018 - September 2021
Served as senior designer on multiple high-priority initiatives focused on digital access to care, condition management, and patient education
Designed and launched Get Care Now, Kaiser Permanente’s first on-demand telehealth experience—enabling members to connect with providers virtually, reducing strain on in-person care and scaling rapidly during the COVID-19 pandemic
Created a diabetes condition management experience that supported patients with ongoing care, information access, and tools for self-management
Redefined the health class directory experience to improve discoverability and engagement with wellness offerings
Collaborated closely with product managers, engineers, and clinical stakeholders to ensure solutions were user-friendly, technically feasible, and aligned with care goals
CBS Interactive
2013 - 2018 | Burbank, CA
Senior UX Designer
October 2017 - November 2018
Led UX for major platform enhancements on CBS’ streaming service, including the launch of Live TV, PayPal integration, and improvements to registration and subscription management flows
Collaborated across product, engineering, and UI teams to scale the platform’s feature set while ensuring a seamless user experience across web, mobile, and connected TV platforms
Played a key role in growing the UX team—advocating for dedicated UX roles, mentoring new hires, and defining team practices and collaboration models
UX Designer
December 2013 - October 2017
Served as the sole UX designer on the original CBS All Access streaming product (now known as Paramount+), from concept through launch in Sept 2014—making CBS the first broadcast network to enter the streaming market
Designed the core user experience for onboarding, content browsing, playback, and account management across web platforms
Partnered closely with UI design, product, and engineering to define and iterate on a new digital content model
Helped evolve the product to support expanding membership tiers, billing options, and premium add-ons such as Showtime
NBC Universal
2006 - 2013 | Universal City, CA
Senior UI/UX Designer
November 2009 - November 2013
Led several global redesigns of NBC.com, developing scalable templates and modernizing the user experience
Designed an interactive play-along web game for the primetime show Take It All, blending TV and real-time digital engagement
Helped introduce UX thinking into the org, shaping structure, flow, and usability before UX was a formal discipline there
UI Designer
December 2006 - October 2009
Designed digital experiences for a wide range of NBC primetime and daytime shows, including Heroes, Chuck, and many others
Created the network’s custom video player and early online viewing experience for promotional clips and full episodes
Designed the digital platform for NBC’s annual Upfronts, supporting new show announcements to advertisers and press
Illustration Experience
Freelance Illustrator
2008 - Present
I have been approved to illustrate for licensed properties such as Star Wars, DC Comics and The Walking Dead. Working with several companies that make trading cards, I have produced base cards as well as one of a kind original sketch cards that are pack inserted as incentives for collectors to chase. For each set, I will illustrate anywhere between 20 to 300 unique 2.5” by 3.5” cards. Sets that I have illustrated artwork for include:
Cryptozoic Arrow Season 4
Cryptozoic DC Comics Women of Legend
Viceroy Carnival
Cryptozoic Walking Dead Comic Book Set 2
Topps Star Wars Galactic Files
Topps Star Wars Galaxy 5, 6 & 7
Topps Empire Strikes Back 30th Anniversary Widescreen
Topps Clone Wars Widescreen
Topps Lord of the Rings Masterpieces II
Skills in my Toolbox
Technical Skills
Design tools: Figma, Sketch, Adobe Creative Suite
Whiteboarding tools: Miro, LucidSpark, FigJam
UX research and discovery: User interviews, usability testing, wireframing, prototyping, data synthesis, journey mapping
Design foundations: Accessibility principles, design system fluency, component-based design, UX writing awareness
Process: Product team model, cross-functional collaboration, Jira, Confluence, design documentation, outcome-focused iteration
Artistic Skills
Sketching and illustration
Storyboarding and thumbnailing
Character development
Scene setting and composition
Creative writing
Leadership Skills
Empathetic, people-first design leadership
Team mentorship and design coaching
Active listening and open communication
Strong presentation and storytelling skills
Curiosity (hasn’t killed this cat!)
Member of Mensa*
*Don’t worry, I’m not one of those snobby smarty-pants people. Ask me about how I got in — it’s a silly story!
Extras
6+ years of experience working and collaborating remotely
Able to work anywhere within the EU without sponsorship (dual American/Swedish citizen)